Sell more online courses: Build a course sales page from scratch

6 lessons
1 week
What you’ll learn
  • Fundamentals of a course sales page
  • Identifying and targeting the right audience
  • Content and copywriting techniques
  • Pitching and sales strategies

In this guide, we cover everything you need to know about how to sell courses online and create an online course sales page that’ll guarantee conversions.

When it comes to how to sell courses online there are a million and one resources out there. From bold claims like ‘make $1million selling online courses’ to ‘this the ONLY way to sell your course online’, it’s hard to make sense of it all.

Knowing this, we’ve done all the hard work for you.

Combining our specialist elearning marketing knowledge and adept sales skills, we’ve sifted through hundreds of live sales course pages and how-tos in our time. We’ve seen trends shift over time. We know what have been sales gimmicks and the sales strategies that are here to stay.

If there’s a couple of things we’ve learnt it’s this:

  1. There is NO one size fits all in terms of content and copy
  2. There ARE effective tried and tested online course sales pages

And we’re going to share these with you.


By the end of the course you will
  • Be able to confidently pitch your course and expertise
  • Overturn objections with ease
  • Have written all the copy for your course sales page
  • Have the skills to write many more!